SWABS

Project: Typically, when you see authentic black soap in stores, it doesn’t have the kind of packaging design that does it justice. By rebranding this line of all natural black soap from something simple to unique it will bring a newfound appreciation.

Outcome: SWABS is Simply West African Black Soap. Inspired by imagery that aligns with what is inside black soap, SWABS was created.

SWABS logo-01 Before:

 

After: